Category: Sukhumvit

Boon Sang Dee is a small shop selling tin buckets, pipes, and other bits and pieces I can’t quite name. The shop sign is a small red acrylic board with bold yellow Thai and English letters — simple, but it really stands out against the plain white wall. Location: 762 2 Sukhumvit Rd, Khlong Tan,…

Beethoven Tailor Shop’s signage features both English and Thai letters with a truly distinctive style. The Latin font is ‘Jackson,’ originally made by French company Mecanorma back to 1971, and the Thai script is a custom version based on it — a perfect blend of classic and local character. Location: 98 Soi Sukhumvit 26, Khlong…

Fuji Supermarket is one of Bangkok’s go-to spots for Japanese groceries. If you’re craving ingredients to cook your own Japanese meal, this place has you covered. The signage is simple and clean — bold white English letters on a red background. Memorable and easy to recognize. Location: 593 29-39 Soi Sukhumvit 33/1, Khlong Toei Nuea,…

Jewelry Mart is located in the heart of Nana — one of Bangkok’s diversities neighborhoods. If you’ve ever been here, you’ll know it’s a melting pot, especially home to South Asian and Middle Eastern communities. No surprise that when I first saw this store sign, I mistook the stylized script for Arabic — a great…

Ruan Silpa Furniture, located on the main road of Sukhumvit, features a simple yet visually appealing storefront sign. The black wooden board paired with lemon yellow Thai and English script creates a calm, balanced look. I especially love the Thai typography — clean, well-aligned, and beautifully designed. Location: 909-11 Sukhumvit Rd. Khwang Khlongton Nuea, Khet…

The Thong Lo Goldsmith and Gems shop has a giant store sign that looks like a movie billboard from afar. It features a bold red frame with a white background — not the most subtle combo, but definitely eye-catching. The strong Thai script pairs surprisingly well with the blue English lettering, creating a striking contrast…

This photo shop is located right next to the Thonglor station exit, featuring a big retro-style sign that feels straight out of the 90s. The Thai script is beautifully done, with a nicely modified English version to match — a great example of thoughtful design. Location: Khwang Khlong toey Nuea, Khet Watthana, Bangkok 10110 https://maps.app.goo.gl/6us3BzmhbGBc7VTcA

A vintage neon sign from what looks like an old soapy massage bathhouse from the 70s. Not sure if it’s still open, but the retro signage is still standing on the busy street of Sukhumvit — a little piece of the past in the middle of the city. Location: 8 Sukhumvit Rd, Khlong Tan, Khlong…

While passing by this battery parts shop in Sukhumvit, I was instantly drawn to its striking signage — bold blue Thai script paired with red English lettering, all set against a bright white backdrop. The formal and strong Thai type feels like a perfect visual match for the power and reliability the shop offers. Location:…